Why Some Domains Are Heavily Spoofed While Others Are Safe

Just realized I never raised a question about how bad actors decide which domain names to spoof.

I review DMARC reports quite often, and sometimes I see companies with 300-400 employees having no spoofing attempts, even with p=none and no reporting implemented.

At the same time, I see smaller companies with teams of just 1-5 people experiencing 100+ spoofed emails being distributed every day.

The first thing that comes to mind is that they might register on various websites / leave their emails on shady blogs, leading to email leaks.

But is there any correct answer? Anyone?

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